So what exactly is a sales funnel ...
A sales funnel is a series of steps that are automated and provides the information and emotional connection your ideal customer needs in order to make their buying decision.
Irresistible Lead Magnet -> Landing Page -> List Building -> Email Autoresponder Series -> Relationship Building/Education -> Sales Process
Irresistible Lead Magnet
This should be something helpful, high quality and of high value.
Your lead magnet should deliver an immediate result (ideally in less than 30 min)
Examples are: one page checklists, recommended tools, webinars, discovery call, ebook
Stay focused in solving one problem and make sure that it does!
Clearly identify in your ad for your lead magnet who it is for, how it will help them and what problem it is solving
Make sure your headlines and sublines feature benefits
Include highly visible and clear calls to action (ie Click Here to Claim Your Spot)
Use the word free prominently if the lead magnet is free
Use consistent branding from your ad/social post to the landing page which helps with trust and perceived authority
List Building, Email Autoresponder Series and Relationship Building
Capture the email and name of your prospect using an email service provider
Create a series of emails that deliver value, encourages engagement and pitches your product
An autoresponder is a specific series of emails that are delivered in order over a specified time period
Your email sequence should develop your relationship with your audience while increasing their interest in your product
Use strong subject lines and make sure each email delivers either high value, a strong sales pitch or both
Make a strong sales pitch, don't be shy
Provide social proof, testimonials or examples of success
Create urgency with your offer
Have a payment and sales cart/processing service setup
3 Types of High Converting Sales Funnels
- Product launch funnel
- Free book plus shipping offer funnel
- Coaching or Consulting funnel
Bottom line, sales funnels can set you free and create exponential growth!
With a solid online marketing strategy there are no limits to what you can achieve and the opportunities are endless.
What You Can Do Today:
Make sure you have each element of your sales funnel together.
To create checklist pdfs that people can write in their answers on for a great lead magnet, I suggest:
To sell ebooks, products or services in one click, I suggest:
For easy to use email list building and autoresponder creation, I suggest:
(I'm an affiliate of SendOwl and ConvertKit, they work great and I use them myself!)
If you are interested in the details of each step in creating a sales funnel, I will be releasing my program "The Manifest Sales Funnel" soon!
You can also reach out to me here -> https://www.facebook.com/groups/theinternetmarketi...